Grow the conversation on Threads

Plan posts and complete threads, then keep replies connected to your publishing workflow.

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The best product decisions rarely happen on the first try.

936 48 31
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Which detail would you change first?

11:44
Replies
4.6K
Follow-up reply
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Publish

Post, reply, or go cross-platform

Ship a quick update or a full reply chain, then schedule it or add more channels in one step.

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Analytics
18%
156K
Views
Publish

The best product decisions rarely happen on the first try. This jacket took fourteen prototypes to get right.

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Schedule
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Schedule Post
August 2026
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Confirm schedule

Your posts go live, even when you're offline

Set the date and time once. Your post publishes automatically to every selected channel.

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More control when you publish

Split content per channel

Customize the copy and tone for each channel before publishing.

Split comments per channel

Give each channel its own follow-up comments and timing.

Delay across platforms

Publish on one platform first, then send the next post later to extend campaign reach.

Auto-delete posts

Remove a published post automatically after a set number of hours or days.

Auto-build threads

Turn a long story into a complete thread with natural breakpoints and connected replies.

Threads
Last 30 days
18.4%
Views
156K
Replies
4.6K
Reposts
3.1K
Best performer
Fourteen prototypes later · 936 replies
Analytics

See what keeps the conversation moving

Track views, replies, and reposts across every Threads post and series.

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FAQ

Frequently asked questions

Still looking for an answer, or have feedback to share? Get in touch

Can I add a follow-up reply to my own Threads post?

Yes. Add a supported follow-up reply to your own post's publishing sequence so it stays connected.

Do I need Studio to use Social?

Not at all! You can upload your own assets directly to Social and still use Auto-Format, Auto-Translate, channel-specific customization and scheduling.

Can I schedule a complete Threads series?

Absolutely. Prepare each post in order, then schedule the whole series at once.

Can I customize a post for each social channel?

Absolutely. Share one post across channels, or tailor the copy and format for each channel.

Can every post in a Threads series have its own content?

Yes. Give every post its own copy and creative before the series goes live.

Plan the campaign. Schedule every channel

Bring products, creative work, and social publishing into one connected workflow.

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